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Stop losing leads you already paid for.

Most contractors don't have a lead problem. They have a follow-up problem. This is the system that answers, reminds and stays in touch while you're on site.

A week of follow-up

Every open job, in one list.

No more guessing what's outstanding. Open the pipeline and the whole month is in front of you, newest first.

Where leads go quiet

The deals you never hear back about.

You're on a roof, in a crawlspace, or three towns over pricing a job. The lead that came in at 11am doesn't get a reply until Friday, and by then it's gone.

  1. 01

    The follow-up lives in your head

    You meant to call her back Thursday. Then a supplier no-showed and the week disappeared. She booked someone who called on Wednesday.

  2. 02

    Leads sit in four places

    Some in the inbox, some in texts, a few on a notepad in the truck. Nothing that shows you every open opportunity at once.

  3. 03

    Good leads go quiet

    A homeowner planning a $60k remodel takes weeks to decide. If nothing reaches them in that window, the job goes to whoever stayed in touch.

  4. 04

    You can't see the pipeline

    No idea how many quotes are outstanding, what they're worth, or which ones have gone cold. Forecasting becomes a feeling.

What we build in HighLevel

A system that follows up for you.

One pipeline, set up for you

New lead, contacted, estimate booked, quoted, won. Configured around how you already sell, not a generic sales template.

Every lead lands in it

Website forms, calls, ad leads and booking requests all arrive in the same place, tagged with the channel that produced them.

Follow-up that fires on time

The reminder to call, the check-in after the estimate, the nudge on a quote nobody has answered. Automatic, so it happens on the bad weeks too.

Email in your voice

Sequences that answer what homeowners actually ask — cost, timeline, disruption, permits. Written to sound like you and approved by you.

Nothing sits unanswered

An enquiry that hasn't been touched escalates instead of quietly ageing at the bottom of an inbox.

Reporting you'll actually read

Open quotes, what they're worth, where deals stall. The numbers you'd want before deciding whether to hire another crew.

How the pipeline gets built

Set up in two to three weeks.

01

Audit

We walk your current process end to end: where leads arrive, what happens next, and where they go quiet.

// current process
{
"sources": "forms, calls, ads",
"gaps": "follow-up",
"goal": "nothing dropped"
}
02

Set up

Pipeline stages, contact fields and lead routing configured, with every source wired into one place.

// pipeline
{
"stages": "lead → quoted → won",
"intake": "all channels",
"owner": "you"
}
03

Automate

Sequences and reminders written, reviewed by you, then switched on stage by stage.

// sequences
{
"new lead": "reply in minutes",
"post estimate": "check in",
"quote sent": "nudge, twice"
}
04

Tune

We watch what gets opened, replied to and booked, and rewrite what doesn't earn its place.

// tuning
{
"measure": "replies + bookings",
"rewrite": "what's ignored",
"report": "plain english"
}
Why it actually gets used

More than a CRM login.

Software isn't the hard part. Knowing what to say to a homeowner two weeks after an estimate is. We build both, and connect them to the site and ads already bringing leads in.

  • Done for you. You don't configure anything.
  • Built around how you already quote and close.
  • You approve every email before it sends.
  • Your contacts and your data stay yours.
  • Connected to the same tracking as your site and ads.
  • Construction only — the sequences already speak your trade.
Follow-up, answered

CRM & automation FAQ

Ready to stop chasing?

One contractor per territory. Check yours, and we'll walk your current follow-up process with you on the first call.

$1,000/month. Ad spend billed separately, straight to the platforms.